Mission Statement

Whatever you do, work at it with all your heart, as working for the Lord, not for human masters, since you know that you will receive an inheritance from the Lord as a reward. It is the Lord Christ you are serving.

– Colossians 3:23-24

Many companies and organizations have a mission statement, which is a written declaration that sets out their purpose, work and goals. For example, CSX Corporation strives to “… be the safest, most progressive North American railroad, relentless in the pursuit of customer and employee excellence.” Levi Strauss & Co.’s mission statement says, “People love our clothes and trust our company. We will market the most appealing and widely worn casual clothing in the world. We will clothe the world.” Meanwhile, The Hershey Company — the manufacturer of delicious treats such as Twizzlers, Hershey’s Kisses and Reese’s peanut butter cups — gets right down to business with its stark mission statement: “Undisputed Marketplace Leadership.”

A common denominator here is the principle of return on investment, primarily to the organizations’ customers and stockholders. After all, these companies understand that they would not exist without their investors’ ongoing confidence and support. Likewise, their backers expect to see positive results from the company in one form or another.  

This is hardly a new concept. About 2,000 years ago, Jesus told a story about a master who gave three servants a considerable amount of money (“talents”) to invest while he was away on an extended trip. After a while, the master returned to claim what was his. He was very pleased with the first two servants, who had invested what he had given them and doubled the master’s money. But it wasn’t so with the third servant, who feared his master’s stern reputation and sought to avoid a loss. He played it safe and literally buried the money in a hole in the ground. The master was displeased, to say the least! Instead of commending the servant’s concern for safeguarding his resources, he was furious because of the wasted opportunity to invest and multiply his treasure.

That’s where Jesus’ mission statement for his followers enters the picture. God has given us various resources, skills, opportunities and circumstances for investing in the spiritual lives of others. They could be as close as your spouse, sibling or child. But they might be a co-worker, neighbor or someone God puts in your path at a most unexpected moment.

“But you will receive power when the Holy Spirit comes on you,” Jesus assured his apostles, “and you will be my witnesses in Jerusalem, and in all Judea and Samaria, and to the ends of the earth.”

How are you using the talents God has given you? Are you investing them boldly in the lives of others — or are you simply playing it safe? It’s through Jesus that our mission is possible.